Design, according to this maverick, has many forms — it can arrive as a conception, grow as a possibility and manifest as a breathtaking reality. This philosophy is evident in every avenue of the Della Group, formerly Della Tecnica, which Jimmy Mistry created in 1991 with just two employees, when he was merely 19 years old. Today, it is an award-winning company with over 1,500 employees, six offices, design studios, factories, warehousing and logistics across the country. “I have zero qualifications in design,” he admitted to us, but the mechanical engineering student is knowledgeable in the areas of finishes, materials, optimisation of materials, hydraulics and electricals. Despite dropping out of engineering studies in the final year, he credits it for his understanding of drawings, perspective and scale.
His company’s ability to integrate all design services under one roof and yet operate them as individual profit centres has propelled them forward as leaders in turnkey design in India. Today, its two-and-a-half decades of legacy has laid a strong foundation of goodwill and trust, and the Della Group continues to surge ahead, venturing into new avenues of creation and design. A passionate biker and adventure-lover, Mistry got instant recognition as a gen-next entrepreneur in the Indian hospitality industry by pioneering, conceptualising, designing and operating India’s first and largest adventure-themed resort. This model has even been selected as a case study for the New York Stern School of Business.
His vision to equip Indians with mental conditioning and survival skills has led him to create DATA — Della Adventure Training Academy. Motivated by the 26/11 Mumbai terrorist attack, it was created to prepare and train every man, woman and child with survival techniques for any adverse situation, with the help of the finest handpicked X special forces from the Indian Army. Mistry affirms, “I dedicate DATA as a tribute, in memory of every single innocent life taken by terrorists.”
Driven by a thirst for innovation and sustainability, Mistry’s rare talent for perfectly comprehending a client’s needs allows him to manoeuvre robust conceptual plans, alongside a strong analytical ability to enhance or optimise products. Whether he’s managing a small, medium or large multi-disciplinary squad, the pioneer manages to maximise the strengths and skills of each team member as he continues to strive to create unique, inspirational and path-breaking landmarks that he hopes will stand the test of time.

Looking Back

The architectural design and development of Della Tower, a landmark residential tower in Mumbai, marked the turning point in Mistry’s career. The 21-storey tower, adorned with Avestan prayers and massive reliefs of Prophet Zarathustra, is an ode to ancient Persian architecture and Zoroastrian faith.

Looking forward

Mistry sees 2018 as one of the biggest landmark years of his design life. Besides DATA, he is working on projects like Della stores and a villa resort. But his most challenging project to date is a first-of-its-kind 20-storey residential tower in Matunga, Mumbai, that will be a representation of iconic architect Antoni Gaudi’s design.

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